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SEMINAR: Membership Growth & Development Seminar (Melbourne)

Date Start End Location   Event Registration
17 Nov 2009 09:00 AM 5:00 PM Crown Promenade Hotel
8 Whiteman Street
Southbank, VIC 3006
Registration has ended.


COST: Members $495 per person; Non Members $715 per person.
Early Bird Special: **Receive a 10% Early Bird Discount if you register before Friday 16 October 2009**

Receive a further 10% discount if you register for both the seminar and one of the Membership Recruitment & Retention Workshops.

Download brochure and registration form

Safeguard your organisation in difficult times by learning from the experts at this practical Associations Forum seminar.

Speakers and panellists have been drawn from a broad cross section of managers in associations and business who understand how to build on success and develop new strategies for membership growth. You'll take home practical ideas you can apply immediately.

You will gain an insight into new media and see why you can't ignore it. The panel session will build on the earlier presentation and give you confidence to explore the possibilities in this emerging area. Case studies will enlighten you about techniques for growing and maintaining membership and you will have the chance to ask your own questions.

Healthy membership is necessary for organisation revenue, representation, event support and ongoing success and relevance. This seminar will provide experienced managers with new direction and innovative ideas while those less experienced will benefit from the depth of knowledge of the speakers. All delegates will enjoy valuable networking opportunities.

Seminar Agenda

8.30am Registration and Arrival Tea and Coffee

9.00am Welcoming Address by Chair
Martin Long, FAMI, CPM, Consultant, NFP Analysts

9.10am How the National Gallery of Victoria Grew its Membership 50% in Two Years
• Putting your infrastructure in place
• Analysis 'key to success'
• Identifying 'new' target markets
• ABC of retention
• Building the team to perform
Noela Foote, Manager - NGV Members, National Gallery of Victoria

10.20am Morning Tea

10.50am Facing up to Facebook: Why Social Networking is your Biggest Threat and  your Greatest Opportunity
• Challenges faced by associations
• Threat presented by social media like Facebook
• Why your biggest threat is your greatest opportunity
• How associations can harness social networking
Louise Kanis and Jenny Ward, Directors, issociate

12.00pm Secrets - What They Don't Tell You About Membership!
• Background of membership at GGV
• Reasons for membership decline
• Initiatives tried
• What are we doing now
• Expected impact
Wendy Lewis, Chief Executive Officer, Girl Guides Victoria

1.10pm Lunch

2.10pm Recruiting Members and Engaging the Existing Membership
• New Member Strategy 
• Keeping your members involved
• Re-energising the membership - 'a call to arms' case study
• The importance of a communications and marketing strategy
Megan Spielvogel, Manager - Member Services, The Pharmacy Guild of Australia,Victoria

3.20pm Afternoon Tea

3.50pm Panel Session: Using New Media to Develop a Conversation with Your members
Chair: Martin Long, Consultant, NFP Analysts Pty Ltd
Panel: Rob Beck, General Manager, Owners Corporations Victoria Inc
Felicity Zadro, Managing Director, Zadro Communications

5.00pm Seminar Concludes

This event is proudly sponsored by:
 

Download brochure and registration form

REFUNDS & CANCELLATIONS:
A full refund will be provided for all cancellations received in writing two weeks prior to the event. A 50% refund will be provided for all cancellations received in writing one week prior to the event. No refunds will be made within one week of the event. Substitutions within organisations can be made up to two days prior to the event.

PROGRAM AMENDMENTS:
Although every effort will be made to keep presentations as represented, Associations Forum Pty Ltd reserves the right to make any necessary changes to the program.

ENQUIRIES:
Phone Associations Forum Pty Ltd for more information on (02) 9904 8200 or email support@associations.net.au

GUARANTEE:
If you are not satisfied that this event has been a good investment, tell us in writing within one week after the event and we will refund your registration fee.

All prices indicated include GST. Tax invoice will be supplied. Associations Forum Pty Ltd ABN 53 105 365 160.

T: 02 9904 8200, F: 02 9411 8585
PO Box 810, Artarmon, NSW 1570, Australia
Email:
manager@associations.net.au
www.associations.net.au
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